Property Insurance Claim Attorneys Guide – Marathon, Florida
10/11/2025 | 1 min read
Introduction: Storm-Tested but Strong – Marathon Homeowners Deserve Fair Claims
Few Florida communities understand the power of wind and water like Marathon, the nautical heart of the Middle Keys. From tropical thunderstorms to major hurricanes such as Irma in 2017, Marathon homeowners regularly face property damage that can jeopardize roofs, docks, and the coastal lifestyle locals cherish. When you dutifully pay premiums but the carrier drags its feet or outright refuses to pay, the financial pressure can be crushing. This guide is designed specifically for Marathon homeowners and other Florida Keys property owners who are dealing with, or hoping to avoid, a property insurance claim denial. We focus on Florida statutes, regulations, and recent court decisions—always with a slight bias toward protecting policyholders, because insurers have teams of adjusters and lawyers on their side.
Below you’ll find a step-by-step breakdown of your rights, the most common denial tactics, and exactly what Florida law says you can do next. Whether you own a conch cottage in Old Town or a stilted canal home off Overseas Highway, this resource arms you with practical knowledge. Keep reading to learn how to navigate the claims process confidently, safeguard your investment, and—if necessary—partner with experienced insurance claim attorneys in Marathon, Florida.
Understanding Your Property Insurance Rights in Florida
1. The Policy Is a Contract—And Florida Enforces Contracts
Your insurance policy is a legally binding contract. Under Fla. Stat. § 624.155, you have the right to bring a civil action when an insurer commits bad faith by failing to settle a claim fairly and promptly. Additionally, Fla. Stat. § 626.9541(1)(i) prohibits unfair claim settlement practices such as denying claims without a reasonable investigation.
2. Statute of Limitations for Property Insurance Lawsuits
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Breach of contract (all-risk policies): 5 years from the date of loss (Fla. Stat. § 95.11(2)(e)).
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Hurricane or windstorm notice requirement: You must give written notice of loss within 1 year of the date of loss for new claims and within 18 months for supplemental/reopened claims (Fla. Stat. § 627.70132, amended 2023).
Missing these deadlines can bar you from recovering anything—even if the denial was wrong—so calendar them carefully.
3. The Homeowner Claims Bill of Rights
Florida’s Homeowner Claims Bill of Rights, required under Fla. Stat. § 627.7142, must be provided to you within 14 days of reporting a residential property claim. Key rights include:
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The right to receive acknowledgement of your claim within 14 days.
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The right to receive prompt communication about additional information needed to process the claim.
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The right to receive a claim decision (acceptance, denial, or partial) within 60 days after submitting all requested information.
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The right to free mediation through the Department of Financial Services (DFS) for many residential property disputes.
4. Appraisal and Mediation Options
If your policy has an appraisal clause, either side can demand appraisal to resolve scope or pricing disputes. For many Marathon homeowners, appraisal is faster than litigation but beware: insurers sometimes use it to delay or low-ball. Florida DFS also offers a free, non-binding Residential Property Mediation Program. Participation tolls certain time limits but does not replace your right to sue.
Common Reasons Property Insurance Companies Deny Claims in Florida
1. Late Notice Accusations
Insurers often assert you didn’t report the loss “promptly.” However, Florida case law (e.g., Bankers Ins. Co. v. Macias, 475 So. 2d 1216, Fla. 1985) places the burden on the insurer to show it was prejudiced by late notice. Don’t accept a late-notice denial at face value.
2. Water Damage Exclusions and “Wear and Tear” Defenses
Many policies exclude long-term leakage or seepage. Carriers will argue a broken supply line leaked for months, or your roof was old and deteriorated. An experienced public adjuster or engineer can often rebut these conclusions using moisture mapping, infrared imaging, and age-of-loss analysis.
3. Failure to Mitigate
Under most policies you must take reasonable steps—like tarping a roof—to prevent more damage. Marathon’s humid climate accelerates mold growth, which insurers readily cite as resulting from homeowner neglect. Keep receipts for any emergency mitigation to show compliance.
4. Misrepresentation or Concealment
If the carrier believes you exaggerated square footage or inventory, it may void the policy entirely. Photographs, contractor estimates, and open communication with your attorney help prevent misinterpretation.
5. Alleged Non-Covered Cause of Loss
Wind versus flood is a classic Florida dispute. Homeowners policies exclude flood; National Flood Insurance Program (NFIP) policies exclude wind. Post-storm, carriers may point fingers at each other. Collecting debris-direction photos and neighbor testimonies can draw the line between wind-driven rain and storm surge.
Florida Legal Protections & Insurance Regulations
1. Prompt-Pay Statute and Interest Penalties
Under Fla. Stat. § 627.70131, insurers must pay or deny your claim within 60 days after receiving proper proof of loss. Failure can trigger interest from the date the claim should have been paid.
2. Attorney Fees for Prevailing Policyholders
Until 2022, Fla. Stat. § 627.428 awarded one-way attorney fees to policyholders who won even $1 in court. Legislative changes now require a pre-suit notice and opportunities for early resolution (Fla. Stat. § 627.70152). Yet, if the insurer unnecessarily forces litigation, you can still recover reasonable fees—meaning you often pay nothing upfront to hire a Florida attorney.
3. Licensing & Ethical Rules for Florida Insurance Lawyers
Attorneys must be members in good standing of The Florida Bar.
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Contingency fees in property cases are governed by Rule 4-1.5(f)(4)(B) of the Rules Regulating The Florida Bar, generally capped at 33⅓% to 40% depending on timing and dispute level.
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Solicitation is restricted; reputable lawyers will not cold-call you within 30 days of a hurricane loss (Rule 4-7.18).
4. Florida Department of Financial Services Oversight
The DFS, through the Office of Insurance Regulation (OIR), approves policy forms and rates. To file a consumer complaint or request mediation, visit the DFS “Get Insurance Help” portal or call 877-MY-FL-CFO. The agency can fine carriers for systemic violations and orders restitution when warranted.
Steps to Take After a Property Insurance Claim Denial in Florida
1. Review the Denial Letter Side-by-Side With Your Policy
Compare the cited exclusion or limitation with actual policy language. Look for:
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Exact wording quoted—insurers sometimes paraphrase.
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Endorsements that may restore coverage.
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Anti-concurrent causation clauses affecting wind/flood overlap.
2. Request the Claim File and All Adjuster Photos
Florida law allows you to request copies of estimates and engineering reports the insurer used in its decision (Fla. Stat. § 627.4137). Often the Carrier’s own photos contradict the denial rationale.
3. Document Everything Immediately
In Marathon’s salty air, rust and mold can set in quickly. Take timestamped photos, drone footage (if possible), and keep logs of every conversation with the carrier.
4. Consider a Second Opinion—Public Adjuster or Contractor
A licensed public adjuster familiar with Keys construction can prepare an independent estimate that highlights storm-caused damage carriers missed. Make sure the adjuster is licensed under Fla. Stat. § 626.854.
5. File a Notice of Intent (NOI) to Initiate Litigation
Under Fla. Stat. § 627.70152, you must serve an NOI at least 10 business days before filing suit. It must contain an itemized damages estimate, attorney-fee demand, and evidence supporting your position. The insurer then has 10 days to respond with a settlement offer or demand appraisal.
6. Explore Mediation or Appraisal—But Don’t Waive Rights
Mediation through DFS tolls the statute of limitations. Appraisal awards are generally binding on amount but not coverage. Consult a lawyer before signing an appraisal submission so you don’t inadvertently concede covered damages.
When to Seek Legal Help in Florida
1. Complex Denials or Large Dollar Amounts
If your home suffered six-figure structural damage or total roof failure, the legal and engineering issues quickly surpass DIY territory.
2. Suspected Bad-Faith Conduct
Patterns like multiple adjusters, shifting explanations, or threats of policy cancellation may constitute bad faith under Fla. Stat. § 624.155. A lawyer can file a Civil Remedy Notice (CRN) that gives the insurer 60 days to cure or face extra-contractual damages.
3. Upcoming Statute of Limitations Deadline
If two to four years have already passed since Irma or another storm, every week counts. A Florida attorney can file suit to preserve your claim even while negotiations continue.
4. Assignment of Benefits (AOB) Conflicts
Florida’s 2019 AOB reforms (Fla. Stat. § 627.7152) limit contractors’ rights to sue insurers. If you signed an AOB and the insurer denies payment, you may need counsel to untangle liability.
Local Resources & Next Steps for Marathon Homeowners
1. Monroe County Permitting & Building Department
Securing post-loss permits or historical records can bolster your claim by linking damage to code-compliant construction. Visit the Marathon satellite office or search the online permit portal.
2. City of Marathon Emergency Management
After a named storm, the City posts debris-collection routes, FEMA updates, and curfew notices on its website and social media—valuable evidence of storm conditions.
3. Local Public Adjusters & Contractors
Keys-based adjusters understand elevated foundations, impact windows, and corrosion challenges specific to a marine environment. Always verify licenses through the DFS licensee lookup tool.
4. Community Organizations
KeysStrong provides post-disaster recovery resources.
- The Greater Marathon Chamber of Commerce often compiles lists of vetted service providers after storms.
Legal aid: Florida Legal Services may assist income-qualified homeowners.
5. Florida DFS Consumer Helpline
Call 877-MY-FL-CFO to file complaints or schedule mediation. Keep the reference number for your records.
Final Checklist
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Re-read your policy and the denial letter.
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Collect photos, videos, estimates, and receipts.
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Mark your claim notice and lawsuit filing deadlines.
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Use DFS mediation or hire a qualified public adjuster.
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Consult a licensed insurance claim attorney before signing appraisals or settlements.
Legal Disclaimer
This guide is for informational purposes only and does not constitute legal advice. Laws change, and every claim is unique. Consult a licensed Florida attorney to obtain advice regarding your specific situation.
If your property insurance claim was denied, call Louis Law Group at 833-657-4812 for a free case evaluation and policy review.
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We like to simplify our intake process. From submitting your claim to finalizing your case, our streamlined approach ensures a hassle-free experience. Our legal team is dedicated to making this process as efficient and straightforward as possible.
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